“Storytelling is the most powerful way to put ideas into the world.” – Robert McKee.
Where there is a problem, there is the Design Thinking methodology to solve the problem. And where there are ideas and experiences, they are given verbal and visual shape through storytelling. Storytelling is a crucial human activity to explain values, share experiences and ideas, and reach a solution or solutions through expressing verbally and visually.
Storytelling explains the relations between people in various events and locations, while also teaching broad lessons to real people. People are more engaged when they are listening, and empathy is a necessary and fundamental component of the process.